imposter

established af

“Most of what you need to know
about us is in our name.”


- Socrates, on Free Spirits
(Socrates works in fulfillment.)



the imposter agency
a free spirited in-house agency
‍‍



The Free Spirits Co. didn’t just start out with such online accolades as “Drinking non-alcoholic tequila is like hiring a hooker for a hug.” It took time to earn such high praise from proactive, disgruntled strangers. 

Launched in 2020 (#pandemicbaby), Free Spirits has taken non-alcoholic spirits from the far outskirts of booze-town to sitting pretty, bellied up beside the big name players of mainstream bar life.

Free Spirits is the only non-alcoholic brand that celebrates all of the complexities of good cocktails, the rebellious spirit and subtle, well placed lowbrow humor, and Imposter has delivered the message.

Developed organically from the inside out, Imposter Agency is our special sauce, it's our signature style, our collective deranged dog-sled of creativity that has driven Free Spirits out from under the quiet guise of playing it safe and into the arena of outspoken brands who care too much about what they do
to give any fucks.

of, by, and for fuck's sake!


"The syndrome is real, yo. But the struggle isn't."

Don't Work with us

drink with us

Don't Work with us

drink with us

Don't Work with us

drink with us

Don't Work with us

drink with us

Don't Work with us

drink with us

Don't Work with us

drink with us

Don't Work with us

drink with us